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Writer's pictureBarnum Financial Group

The Importance of Company Culture

Updated: Jul 24

A group of employees from Barnum Financial Group

Company culture is the soul of an organization, defining its character through a shared set of values, beliefs, and attitudes embraced by its workforce. It’s the driving force behind workplace ambiance, employee contentment, and overall productivity.


For discerning job seekers, delving into a company's culture before accepting employment is essential because it’s the key to finding a workplace where your skills and aspirations can flourish. 


Why Company Culture Matters 


Happiness At Work 

Company culture influences contentment in the workplace. A poor match can lead to unhappiness, burnout, and lower productivity. It even affects turnover. When you prioritize cultural fit into your job search, you increase your chances for a fulfilling and prosperous work journey.


Work Performance 

Employee performance increases in a supportive and collaborative work environment. This positive culture fosters teamwork and empowers individuals, ultimately enhancing success and productivity in their respective roles.


Career Growth 

Emphasis on training and skill development in the workplace is essential for career growth. A culture that prioritizes these aspects provides opportunities for proficiency and career advancement. 


Work-Life Balance 

Company culture impacts your work-life balance. A flexible and understanding culture often enables you to maintain a healthy balance between work and personal life. If you’re with a company that expects long hours with low pay, they may take work-life balance for granted. 


How to Assess Company Culture 


Talk to Current Employees 

If possible, seek out current employees to discuss the company and potentially  uncover insights into the company's culture. Ask about their experiences, preferences, and advice they might give to prospective team members. 


Read Online Reviews 

Numerous websites allow employees to review their employers anonymously. It’s important to understand these reviews and comments may be biased if an employee left the company under not-so-good terms. Still, reading these reviews can provide insight into a company's culture. 


Pay Attention to the Company's Website and Social Media 

Examine the company's website and social media profiles for clues about its culture. For instance, if the website features numerous photos of employees enjoying themselves, it indicates a relaxed and friendly company culture. If you dig deep enough, you should be able to differentiate between authentic candid photos and those that may have been staged. 


Potential Warning Signs 

Aligning with the company culture is essential for a fulfilling and contented work experience. If you recognize any warning signs, due diligence may be necessary before accepting a job offer.  


High Turnover Rate  

A high turnover rate signals potential issues within the company culture. Frequent departures often stem from employee dissatisfaction with the workplace atmosphere, managerial practices, or misalignment with the company's core values. 


Lack of Employee Engagement 

The level of employee engagement is very telling of the company's culture. Engaged employees, driven by passion and teamwork, often yield better results. On the flip-side, when you encounter disengaged staff, it suggests the company culture may hinder productivity and innovation. 


A Lack of Communication 

Effective communication is the cornerstone of a thriving company culture. When there's insufficient communication among employees, managers, and executives, it can breed misunderstandings, conflicts, and diminished morale. 


A Toxic Work Environment 

If employees feel perpetually targeted or criticized, heightening their stress, anxiety, and even depression, that workplace is toxic. A negative work environment will stifle your career growth.  


A Lack of Diversity and Inclusion 

A workplace where employees feel valued and respected irrespective of race, religion, and gender is essential for productivity. When diversity and inclusion are lacking, alienation, strife, fear, and anxiety thrive. The company may also experience a high turnover because of the culture's negativity.  


Assess The Company Culture Before You Commit 

It’s imperative to actively evaluate a company's culture when you’re job hunting. This assessment enhances your chances of securing a job that aligns with your values and preferences. Finding a positive company culture may ensure your long-term job satisfaction and professional success.  


CRN202706-6761737

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